The proportions of the size of the letters changes in waves from left to right, suggesting a forward movement. Directly center under the restaurant name is “Italian Restaurant” reinforces what kind of restaurant it is, which is presented in the restaurant name. “Olive” is associated with Italy. The grape, pictured in the upper right hand corner of the logo is associated with Italy and Europe and tells that the restaurant serves wine and other similar beverages. The vines of the grapes represent happiness and movement. The logo looks as if it was hand-written onto a brick. The green color used in the letters is associated with the garden. The logo can’t be missed and is easy to recognize.




This logo is simple and easy to read. The size of the illustrated lobster is larger than the writing, suggesting that it is the main item served in the restaurant. The name of the restaurant is a description of the picture above it. There are only three colors: red, white, and blue. The shape of the box and the dome suggests a building. The lobster on top of it is moving forward. Red is the color of the lobster. Blue, which is used in the logo, is the color of the ocean, also suggesting that this is a seafood restaurant. The colors white and black are used to help the logo stand out.



The letters in the logo are on three different levels (of elevation). The font resembles Mexican writing, which suggests the type of food the restaurant offers. Also, the small pepper used as the apostrophe, is placed to represent Mexican food, and also to relate to the name. Green and red are both used because they are both associated with chili peppers. The letters are curved to match the shape of the pepper. The letters have different sizes, which suggest movement. On the other side, the Arabic logo matches the font, size, and curves of the English logo. The logo is successful, easy to read, and unforgettable.